Heather Bell - Managing Director \\ Partner

A versatile, collaborative marketer with more than 20 years of experience on both the advertising agency and brand side. During her decade-long career at The Coca-Cola Company, Heather started and led the company’s creative in-house agency, KO:OP that worked across a wide range of brands both large-scale and niche such as Coca-Cola, Sprite, Fanta, Surge, Peace Tea, Minute Maid, and Coke Energy. Under Heather’s leadership, KO:OP evolved from a savings and value play to an award-winning creative agency being recognized by industry organizations and national competitions. Prior to joining The Coca-Cola Company, Heather worked at BBDO where she played a significant role in helping shape the rebrand of AT&T. She also worked on national campaigns for new product and service offerings. Heather’s entrepreneurial working style and desire to test new ways of working, learn from them, optimize and do it again attracted her to join Hone in 2022 as Managing Director after working with, and for, the agency in many capacities since it’s inception.