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Guesswork Mailchimp

Rinse and repeat and help us find efficiencies. Hone’s team was tapped for Mailchimp’s second major global campaign. Based on learnings from previous shoots, we developed a custom modular shooting approach to provide flexibility in the edit and reduce shoot days. We did this by using our small business owner stories and customer moments repeatedly across spots.

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Awards

  • Ad Age – In-House Agency of the Year

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